To do: Watch a top-notch French film

Last year a few French films attracted the attention of American audiences, like The Intouchables and Rust and Bone. But a lot of French fare goes unnoticed here, partly due to the small number of art-house theaters and the unwillingness of mainstream crowds to sit through subtitles.

That's where My French Film Festival comes in. The annual fest, which launched this week, highlights some of the...